Using supply chain data to improve demand forecasting

Optimizing your supply chain means using accurate analytics to deliver the right products, in the right quantities, at the right time. Those analytics can also be used to support demand forecasting, which will be useful across your organization: in sales, logistics, marketing, and other data-driven departments. In addition, this data can be used to predict disruptions, calculate raw materials, and determine your most valuable suppliers. Use this brief to identify deeper, richer insights that will help you to:

• Confidently predict product demand
• Improve how you align supply during volatile demand periods
• Gain better visibility into production
• Tap into more efficient processes across your supply chain