March 17, 2023 Data Analytics for Supply Chain Managers If you haven’t already seen Astrid Eira’s article in FinancesOnline, “14 Supply Chain Trends for 2022/2023: New Predictions To Watch Out For.” It provides great insights into current supply chain developments and challenges. Eira identifies analytics as the top technology priority in the supply chain industry, with 62% of organizations reporting limited visibility. Here… Read More
February 28, 2023 5 Important Customer Experience Scoring Methods After reading “Forrester 2023 Customer Experience Predictions”, it was surprising to see one of its projections – 20% of customer experience (CX) programs will disappear this year. Forrester explains that companies for which great CX is not part of their brand identity will demand proof that CX spending is necessary. Unfortunately, 54% of CX… Read More
February 14, 2023 7 Ways Market Basket Analysis Can Make You More Money Market basket analysis, also referred to as affinity analysis, uses machine learning to increase sales by analyzing customer purchasing patterns. You can use market basket analysis for analyzing large data sets, such as purchase history, to reveal products and product groups, that customers are likely to purchase together. Market basket analysis is a very valuable… Read More
May 21, 2019 Is Your Data Making a Difference? For many years, companies have been accumulating large amounts of data with an intuitive feeling that it has value and would be put to good use to make more informed business decisions. As we transition into a new era where machine learning and artificial intelligence are enabling more robust analysis of a company’s data… Read More
