Data intelligence drives retail
Retail moves fast—and your data should too. Gain real-time insights, optimize inventory, and more.


Get the most value from data assets
Leverage our data intelligence platform to:
- Initiate a data-driven strategy.
- Unlock value from your ever-growing data that is generated by expanding your digital services.
- Deliver outstanding shopping experiences with insightful data.
- Improve a demand-based pricing strategy with AI-ready data.
- Strike the right balance between defensive and offensive data governance.
Actian Zeenea use cases in the retail industry
Retail success starts with trusted data. From personalized shopping to optimized pricing, better data means better decisions—and better results.
Personalized shopping experiences
Deliver tailored recommendations and provide rewarding customer journeys with accurate, real-time data. Turn insights into personalized experiences that drive loyalty and increase sales.
Conversion rate improvement
Achieve higher sales with accurate, actionable, and trusted data. Optimize pricing, promotions, and customer interactions to turn more shoppers into buyers—online and in-store.
Increase customer trust
Ensure data accuracy and transparency to build customer confidence. Deliver reliable product information, customized experiences, and seamless interactions that earn lasting trust.
Pricing optimization
Optimize real-time data to set competitive prices. Adjust pricing dynamically based on demand, trends, and customer behavior to maximize revenue and ensure margins are profitable.
Supply chain connectivity
Gain end-to-end visibility across the retail supply chain. Ensure accurate inventory, reduce delays, and respond faster to demand with fast, barrier-free access to trusted data.
How Actian Zeenea unlocks data for the retail industry
Universal connectivity
Our universal connectivity and API-first approach allows Actian Zeenea to adapt to any system, and to any data strategy (edge, cloud, multi-cloud, cross-cloud, hybrid) to build an enterprise-wide information repository.
We provide the most comprehensive connectivity of the market with the ability to automate metadata curation with our wide range of connectors.

Built-in flexibility
Our platform provides modular metamodel templates that enable banks and insurance companies to quickly and incrementally build easy-to-use and comprehensive models to serve business needs and regulatory reports.
Structure your assets’ documentation with simple “drag & drop” features and create documentation templates for each type of asset in the way that works best for you.

Powerful automation
Actian Zeenea automates data lineage by gathering data processes and data asset transformations from ETL platforms and data pipelines, or from manual descriptions for compliance and regulation.
Our solution also provides an audit trail for any action done in the data catalog.

Two dedicated apps
Both of our applications provide all your data consumers with sharing capabilities to allocate their knowledge on various objects in the catalog through collaborative features.
Thus, interactions between teams and experts will be simplified and the aggregation of knowledge acquired during use cases will finally be possible.

