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Actian Avalanche On Google Cloud: Engineered For The Data-Driven Enterprise
  • April 27, 2021

Actian Avalanche on Google Cloud: Engineered for the Data-Driven Enterprise

Today, Actian is excited to announce the delivery of Actian Avalanche hybrid cloud data platform on Google Cloud Marketplace. Avalanche is initially available in the us-east1 region, which will be expanded to include US West, German, and Irish cloud regions in the coming months. If you are interested in trying out Avalanche on Google Cloud,…

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Getting To Know Actian CEO Lewis Black
  • April 7, 2021

Getting to Know Actian CEO Lewis Black

Lewis Black joined Actian in November 2018 as CFO, moving into the CEO position this past fall. He's worked in tech for more than three decades for an assortment of leading telecommunications and software companies, including AT&T, Lucent, Avaya, Citrix, Nexmo, and Vonage. As Lewis closes in on his six-month anniversary as CEO, we…

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5 Tips For Extracting More ROI From Your CRM And Marketing Tech Stacks
  • March 28, 2021

5 Tips for Extracting More ROI from Your CRM and Marketing Tech Stacks

Tech stacks are getting more complicated by the day. Marketing Operations, Revenue Operations, Sales Operations, IT, Analytics, and Executives—we are all doing business using digital automations, including integrations, that allow us to target and interact with our customers and prospects in more meaningful and rewarding ways than ever before. Take a moment to consider.…

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What Is A Data Analytics Hub?
  • February 25, 2021

What is a Data Analytics Hub?

What is a Data Analytics Hub? And why is it better than a Data Lake or an Analytics Hub? In the opening installment of this blog series—Data Lakes, Data Warehouses and Data Hubs: Do we need another choice?  I explore why simply migrating these on-prem data integration, management, and analytics platforms to the Cloud…

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Delivering Real-time Customer 360 Insights Faster And Easier In Challenging Times
  • January 11, 2021

Delivering real-time Customer 360 insights faster and easier in challenging times

A long time ago (read: before the COVID-19 pandemic started), companies around the world were interested in developing a full 360-degree view of their customers. The importance of creating a tailored, data-enhanced customer experience was understood, but formidable challenges—the fact that the data comprising an individual customer profile resides in so many disparate systems,…

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The Need For Speed In Data Analysis
  • December 16, 2020

The Need for Speed in Data Analysis

Why Performance Matters My very first sales call to an analytics prospect was with a customer using an OLTP database for reporting. Some of their reports took hours to run and one particularly challenging report typically ran for more than thirteen hours. Our performance benchmarking had shown that for analytics workloads, Actian would be…

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Our 2020 Cloud Data Migration Survey Results Are In
  • November 12, 2020

Our 2020 Cloud Data Migration Survey Results are in

Why is this study different? OK, so that’s like saying the sky is blue on a clear sunny day, right?  Actually, it’s cloudier than that – pun intended!  If you talk to Cloud vendors, everything is moving to the cloud and has been for over a decade, so the glass is half full.  If…

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Actian Acknowledged As One Of The Top Workplaces In Austin
  • November 9, 2020

Actian acknowledged as one of the top workplaces in Austin

When I moved to Austin 10 years ago from the California Bay Area, little did I not know that I would be working in a company that gets acknowledged as the Top Workplaces in Austin today. This accolade was nominated and selected by the employees of the company. Actian Corporation came about as a…

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Eight Reasons Why Avalanche Is 8X Faster Than Snowflake
  • October 28, 2020

Eight Reasons Why Avalanche is 8X Faster Than Snowflake

This month, GigaOm published a comprehensive evaluation of leading cloud data warehouse services based on performance and cost. Offerings analyzed included Snowflake, Amazon Redshift, Microsoft Azure Synapse, Google BigQuery, and our very own Actian Avalanche. There are many intriguing results included in the report, but an indisputable conclusion was reached by GigaOm: "In a…

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Why The AA, A Leading UK Insurer, Selected Actian Avalanche For High-Performance Cloud Analytics
  • October 27, 2020

Why The AA, a Leading UK Insurer, Selected Actian Avalanche for High-Performance Cloud Analytics

We are very excited to share the news that The Automobile Association (AA), the UK's largest motoring organization, selected Actian Avalanche hybrid cloud warehouse for its insurance business to execute its cloud migration strategy. The AA is a leading UK automobile insurer and breakdown service provider that provides vehicle insurance, driving lessons, breakdown coverage,…

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A Two-Part Approach To Track & Trace In Urban And Suburban Settings
  • September 25, 2020

A Two-Part Approach to Track & Trace in Urban and Suburban Settings

As businesses work to reopen and students return, in-person, to schools nationwide, track and trace is a critical component to mitigate potential resurgences in COVID-19 cases. The more densely populated a city, the harder track and trace will be. However, getting urban and suburban areas moving again is critical to jumpstarting the US economy.…

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The Six Steps Essential For Data Preparation And Analysis
  • September 24, 2020

The Six Steps Essential for Data Preparation and Analysis

Abraham Lincoln is quoted as saying, "If I had 8 hours to chop down a tree, I would spend 6 sharpening my axe."  Spending 75% of the allotted time on preparation may seem like a lot, but in fact, most industry observers report that preparing data for business analysis or machine learning is indeed…

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Five Benefits Of The Hybrid Cloud Approach
  • September 21, 2020

Five Benefits of the Hybrid Cloud Approach

The ISO 17788 Cloud Computing Overview and Vocabulary standard defines a hybrid cloud as “a cloud deployment model using at least two different cloud deployment models.”  When we talk about different deployment models, we are talking about private clouds, public clouds with multiple different cloud providers, and even legacy applications.  When the different deployment…

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Predictive Analytics Can Reduce Customer Churn And Optimize Marketing Efforts
  • September 17, 2020

Predictive Analytics can Reduce Customer Churn and Optimize Marketing Efforts

All customers are not equal – there are some your business just can’t afford to lose. Do you know who they are and what is required to retain them? With predictive analytics powered by Actian Avalanche, you can do just that. Companies have been using statistical modeling, data correlation and behavioral forecasting for many…

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The Importance Of Semi-Structured Data
  • September 15, 2020

The Importance of Semi-Structured Data

Understanding data is an important part of running any business.  Typically, analysis is performed on data that is stored in forms, spreadsheets, and relational databases.  These are all related to what we know today as structured data.  However, constraining data with forms and tables in a modern business environment is no longer sufficient. The…

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